It was a tempest in a teacup, a controversy over a silly little country marketing slogan, but it was the talk of the Net for days, and managed to spill out into the mainstream media via the TV news shows, galvanizing public opinion against it. A reputable advertising agency was being dragged through the muck […]
Read more "Who coined the “Pilipinas Kay Ganda” slogan anyway?"This statement has been doing the online rounds lately, scanned jpegs of the just-released statement of the ad agency Campaigns & Grey regarding their participation in the Department of Tourism’s “Pilipinas Kay Ganda” brouhaha. Talk about “furious backpedalling” – they are trying to put as much distance as possible between them and the DOT campaign. I […]
Read more "SEO-Friendly version of Campaigns & Grey’s Statement on “Pilipinas Kay Ganda”"“It ain’t over till the fat lady sings.” Whether in opera or in real life, that’s what they always tell us. So in the case of the swirling controversy over the selection of the new Philippine tourism travel slogan, we were a bit excited to to see the massive image of Senator Miriam Defensor Santiago […]
Read more "Pilipinas Kay Ganda: Top 10 Quotes About the Brouhaha"
The Ayson Chronicles 